Channel 4 was launched in 1982 as an ad funded public service television serving audiences which wasn’t served by BBC or ITV. The channel was established to provide a fourth television service to the UK. It offers fresh prospective for a diverse society and service channels to include programmes of an educational nature and other programmes of educative value.
Channel 4 example programmes
Advertise on Channel 4 through us
- Better Rates Most advertisers going direct to a television sales house or TV station will pay rate card. Booking TV advertising space on Channel 4 through Ellisons we mean that you can leverage our past spends and previous history with Channel 4 to get yourself a reduction on rate card thus brokering our clients a better deal.
- We manage you TV spots & schedule. For each campaign we run for our clients we systematically go through your spot lists making sure that you’re in the correct programming, time band and we are hitting your target audience profile. We make sure we cut any wastage from your campaign in order for your Channel 4 advertising to be as successful as possible.
- We reconcile you TV spend. We intensively audit our TV space purchased on behalf of our clients. We make sure that our clients get the advertising value they purchased. It’s pretty standard that Channel 4 will over or under deliver by a small percentage so we make sure that your account is reconciled in full so you know what has been spent on Channel 4 to the penny.
- Unique viewer per month: 32.6 Million
- Audience: Both men and women 16-44s
- EPG Location: Sky 104, Virgin 104, Freeview 4, Freesat 104
